Review: The Trilby Connection

This past week I got myself The Trilby Connection by Headhacking.

Here are my impressions.

1. The packaging is a box that comes apart in the middle, revealing the main ‘book’ with DVD’s inside and a bonus DVD. It feels expensive and hints to the high production values of the HH crew.

2. I popped the first DVD into my PC and it ran fine. The first DVD is primarily about a woman named Sarah learning street hypnosis from Anthony Jacquin. He goes through set pieces, inductions, and routines. The most valuable bit to me is when a fresh hypnochimp is brought in a Sarah gets a chance to dive right in and try it all out. You get to see her beginner mistakes, and even more importantly you get to see how even a real beginner can get the phenomena.

3. I get bored easily. Especially with hypnosis products. Many teachers drone on and on about their pet theories and ideas and I often find myself jumping ahead to the actual demos. Not this time. The editing is very very tight. It’s demo after demo with the very bare minimum of theory mixed in.

4. On the second DVD you get to see Sarah go out into the real world and do street hypnosis. You then see Anthony Jacquin and Kev Sheldrake review it and break it all down. Once again, an extremely valuable piece. You get too see how even after world class instruction, Sarah fails. You see how and why she fails, and you then see how she succeeds. In a world of ‘buy this DVD and become an instant master hypnotist’, you get a dose of reality. Yes, the techniques are pretty blletproof, but at the same time it is inevitable that a beginner will have some missteps.

5. Also on the second DVD are routines from Anthony and a few other hypnotists. Also reviewed and broken down by Anthony and Kev. This gives you a real good sense of how smooth you can get after some good practice and a good sense of how it makes all the difference in the world. This part is invaluable for modeling and getting a felt sense of how it looks when it all comes together.

In the end, in my opinion, The Trilby Connection is a flawless piece of work. The technical aspects are perfect and the packaging is beautiful. It has a real nice feel in your hand. As well, you get to see the techniques taught in a clear and simple manner. You then get to see them tested on a subject by the student. It’s all then taken out to the real world by both a beginner and by a master. Seeing hypnotists work in the real world with unconditioned street people is quite often the missing bit for many beginners. Seeing the progression of a new student is also something that’s a rare find. The Trilby Connection has both.

Until this point I have recommended that my beginning students purchase two books. “Reality is Plastic” by Anthony Jacquin, and “Hypnotherapy” by Dave Elman.

After watching Trilby, it will now go on that short list as the third must have product for the beginning hypnotists.

It’s that good.


Hypnosis Against Someones Will

Perhaps one of the most asked questions that I get as a hypnotist is “can you hypnotize someone to so something against their own will?”

It’s a good question, an important question, but a very poorly worded question.

Here’s why. Hypnotists are very good with words, frames, and manipulating your perception of reality. And so once you ask a question that leaves certain abstract concepts like ‘hypnosis’ ‘will’ ‘against’ and ‘do’ open, that leaves space for the hypnotist to manipulate the answer to imply what he wants you to believe and still say ‘the truth’.

And so here is the question reworded. Without any wiggle room. If you want to know the answer to that big question, here is how you ask it…

-Say it’s 1980 and the USA and the USSR and at war. You live in Moscow. You are Russian, but you love the good ‘ol USA. You have just secretly found out that Colonel Alex (a committed Russian patriot who believe the USA is the root of all evil and must be destroyed) has punched in the launch codes to nuke the USA. The nukes will launch tomorrow at 12PM unless you get the redirect codes out of him. If you do punch in the redirect codes, the nukes will be rerouted to Colonel Alex’s home town and will kill his family. It’s your only option.

Here are 3 scenarios.

1. Colonel Alex has come to you the hypnotist for nail biting. You have just tested for name amnesia and it has worked as far as you can tell.

2. Colonel Alex has come to you the hypnotist for nail biting. It’s the beginning of the session, and you have no idea as to his level of commitment, his capability as a subject, or his ability to follow instructions.

3. You meet Colonel Alex in a bar. You can’t mention hypnosis, mentalism, or magic, as Alex has been warned to never speak to a hypnotist, mentalist, or magician.

In each scenario, out of 10 random times, in how many would you be able to get the launch codes out of Alex? You have no knives or guns with which to threaten him. You also are a lot weaker then him physically. He also knows that you aren’t authorized to get the codes no matter what you tell him.

Here are my answers.

Scenario 1 9/10
Scenario 2 6/10
Scenario 3 2/10

What are yours?

Comment and share.

Learn Hypnosis and Therapy

So you’ve been reading and learning about hypnosis and therapy for a while but you have semiaritits. That’s when you have learned a massive amount, keep going to seminars, but you can’t seem to go out and actully start working with people.

But, you well know that the only way to really learn hypnosis and therapy is to work with live clients. Theory is nice and good, and live work is a whole different thing!

So what do you do? It’s kind of hard to start experimenting on people when you don’t have the experience… but getting experience is hard to get without working with people! So how do you learn hypnosis and therapy when you’re in this situation?

Traditional therapists have a middle road. They intern by some other experienced therapist, they get supervised, and so get the experience.

But what is a hypnotist to do?!

And so I’m excited to announce that I’ll be doing a 10 week, online, therapy/hypnosis supervision!

Approximately once a week we will have a group conference call in which someone will play client (with a real problem they have, a problem a client has, or a theoretical issue), and someone else will play therapist. As the session goes on there will be live feedback from myself and the rest of the group on what to do next and how to proceed.

You will learn my powerful “what do you want” framework.

You will learn “pancaking”.

You will learn how to use ABTC.

You will learn how to use provocation.

You will learn how to create powerful change conversationally.

You will learn to use my very powerful approach. It’s logical, rational, and airtight.

You will learn how to respond with flexibility, power, and grace without needing to plan out your sessions in advance.

You will learn how to create your very own techniques that will work best for you and your clients.

I have spent a long time studying the ingredients for long term powerful change, and the time has come to start teaching them.

“My main aim with hypnosis has always been to use it as a tool to help people get over their personal problems. When I first got in touch with Joe, I had been in the hypnosis game for no more than a few months. Up until that point I had consumed pretty much every hypnosis material I could get my hands on. However, no matter how many books I read or how many videos I watched, I felt my learning curve was rapidly approaching its peak. Already after my first talk with Joe I realized I had stumbled upon one of the most intellectual people in the hypnosis and therapy field, and that is a belief that has stayed with me ever since. Joe is incredibly gifted when it comes to finding solutions to whatever problems you present him. And not only that, he also has the essential and rare ability to teach his skills to others. Nevertheless Joe is one of the most sympathetic people I know and a great friend. Now, I don’t think I have to mention what happened to that learning curve…”

-Tobias Norrbom

If you’re already doing hypnosis and therapy and looking for the secrets to long term change, this supervision will be very valuable. We have all had those clients who seem to be “impossible”. You sometimes feel that you’re working too hard to make them change. It’s time to learn how to get the client to do all the hard work while you sit back and watch!

The tuition will be under $1000 USD.

The supervision group will be very small and space is very limited. It’s going to be on a first come first served.

Want to know more?

Simply sign up here, and I’ll let you know more as soon as I iron out the details.


The first meeting will be Tuesday April 5th at 12PM EST. The second meeting will be April 12th at 12PM EST. After that we will schedule based on the needs of the group members.

Tuition will be $300 for the full 10 weeks. This price includes a free copy of my DVD ‘Hypnosis in therapy’.

You can sign up here.


Skype Conference Call

I recently put a few dots together and collected a whole lot of information ‘under one roof’. I’m going to be doing a free conference call on skype on Wed Jan 5th at 3:30PM EST and I’m going to be giving it all over…

You probably already know a lot of this information… and at the same time you might have not put it all together as a cohesive whole. That will be my goal.

Here are some of the issues I’m addressing.

What is hypnosis?

What is an induction?

How do instant inductions work?

We always hear the experts say “tell them whats going to happen when you say sleep… or else they don’t know what to do…” Isn’t that cheating/faking hypnosis?

Can you hypnotize someone who has never heard of hypnosis?

I always hear about ‘being confident’ and being ‘The Hypnotist’. What does that have to do with my subject going under?

I hear alot about compliance and getting the subject to listen to you. What does that have to do with hypnosis? Isn’t that just compliance?

Why is the pretalk so important? Why can’t we just zap them under?

I have heard ‘inductions aren’t magic spells’, if they aren’t that what are they?

I have heard that inductions are rituals… What does that mean?

You can add me on skype at joe.10000 and IM me if you want to join.

This is all free as I haven’t yet gotten savvy enough at the internet marketing thing to figure out how to sign you up for a never-ending email newsletter…

Looking forward to seeing ya’ll.

Making your suggestions work

So you’re getting some simple trance effects like arm levitation and catalepsy. You’re even getting partial amnesia. But it seems like some suggestions just wont stick! What do you do now?

Well, it seems you’ve discovered a very very important thing. And that is that even after they are hypnotized, unless they are in somnambulism, you still have to give suggestions properly. Thats because they don’t fully understand what you want. However when they are in somnambulism they become very literal minded and so they take what you say at face value without needing to understand what you want.

Here are 3 key things you can do before they are in somnambulism so that they understand what you mean on all levels and your suggestions work even better.

1. Visualize the effect working and then describe what you see to them. This is crucial. If you want an arm stuck using glue, visualize and imagine completely that your arm is stuck with actual glue, and describe how that looks and feels to them. Describe how it feels to try to lift it. Describe it in the here and now. This is the most important thing in hypnosis.

2. Fit the suggestion into their world. If you have someone who has experienced real glue, the suggestion will work much better. If you get a stuck arm, then suggesting a stuck name will work much better. See where you can use what preexists to slot your suggestion in as a seamless extension of that. Use everything. Their past experiences in life, their experiences with what has worked. Don’t suggest new things, simply extend what already exists. Put some thought into that and how you can make that work. Leverage everything.

3. Say these magical words after you give a suggestion “if you understand that nod your head”. It really does work wonders.

Do these three simple things and you will find that your success with suggestions increases exponentially.

Happy trancing!



Here are a few questions a fellow named Swoop posted on a a forum, and here are my responses and ideas.

1. Do you believe that expectancy is important when hypnotising?


2. If so, what active measures do you take to increase your subjects expectancy?

I tell them whats going to happen.
I tell them about the thousands I’ve tranced.
I zap someone in front of them.
I tell them that someone with their unique qualities (it’s rather easy to find out what someone thinks is special about them rather quickly, just ask “so what are you especially good at?”) is especially good for trance.
I explain trance in a way that makes sense to them and fits with their experience. I use examples from their own life (driving on the highway, daydreaming, not seeing the milk in the fridge…).
I use magnetic hands to show them that it “works”.
I tell them after they pass magnetic hands that it’s the hardest part to do and if they can do that then trance is 100 times simpler.
I believe.
I believe some more.
I add on some belief on top of that.

3. Is expectancy the main determinant of the success or failure of hypnosis? Or is the subjects innate ‘hypnotizability’ level more important? Are they both important?

One of the main main things. One might say that high hypnotizables can generate high levels of expectancy very quickly. I would rather have a 20% somnambulist with medium expectancy over an analytical with high expectancy. Once you get to super high expectancy, you already have trance.

4. If you believe that expectancy is highly important, how stable do you believe expectancy is? Does it depend more on the subjects preconceived notions and experiences with hypnosis? Or does it more depend on the skill of the hypnotist in the current hypnosis session? If a subject was to fail the current suggestion, how does this affect future expectancy?

Here is a key rule. The subjects subjective experience is king. Into this category goes past experience.
If we want to create a powerful expectancy, we must create a powerful subjective experience.
How do we do that? First of all we must believe 1000%. This creates a strong experience in our subject of knowing it will work. It’s not a rational thing, its a subjective thing. Ever heard me talk about being THE HYPNOTIST?
This is also why having the subject see you trance someone is so powerful. It’s a subjective experience for the subject, having them see with their very own eyes that it works.
The third way we do this is by doing exercises with them and then framing them properly. This is why magnetic hands done right is so very powerful.

Happy trancing!

Utilization and resistance

In the past we have spoken extensively on being The Hypnotist. That entails making sure to keep an attitude of success. Whatever the subject throws at you is greeted with an attitude that it was expected.

Today we will explore a response that is even more powerful. Not only will we sidestep efforts at derailing our induction, we will actually use whatever is being thrown at us to facilitate trance.

For example, you’re inducing trance using a relaxation induction and the subject says “I can’t relax my body”. The hypnotist that has the wrong attitude will say “try harder to relax”. The hypnotist who has the proper THE HYPNOTIST attitude will say “wonderful, many people find that in the beginning they relax at a slower pace”.

The hypnotist who utilizes resistance will go one step further….. he will say “good…… and I wonder just how soon…. that interesting feeling of being unable to relax….. will completely capture your focus….. as you find that feeling impossible to ignore….. as you hear the sound of my voice”.

What has the hypnotist done here? He has taken resistance and used it in a powerful way to facilitate the trance state. The state of being absorbed in a feeling and unable to ignore a feeling is a profound state of trance. The hypnotist has also tied this to the sound of his voice, thereby creating a greater response potential from the subject.

Of course the subject can resist this suggestion, what that will do is make him not focus on that feeling of being unable to relax, and he will relax right into trance.

This is a fine example of a double bind being used along with a few other techniques, to neatly and simply use resistance in our favor.

Remember, any response, even resistance, is a good response. So long as we can create a response we can produce trance. It is only when there is no communication at all that we can’t induce trance.

If you have a particular resistance that you bump into and would like to find a solution for, simply leave me a comment in the comment section and I’ll think you up an answer!

Happy trancing!

Turning Nothing Into Something

So I was hypnotizing a friend the other day and I was working on name amnesia. I gave him the suggestion, woke him, and asked for his name.

He opens his eyes….. and he actually WAS able to say his name after a second. Big problem!!

But remember, if you are THE HYPNOTIST then everything always works and we use whatever we get to plow on. So what did I do?

I pointed out to him that it did take him a full second to remember his name, and showed him how everyone else remembered their names right away without a seconds delay.

Once he realized that and agreed, I told him that 2 seconds are just 1 plus 1 seconds, and if he drew a blank for one second then he could draw a blank for 1 plus one seconds. So I tested it, and it took him 2 seconds! Then we doubled that. And tested. And doubled that. And tested. And doubled that and tested. So it took him 16 SECONDS to remember his name!!

And we now had name amnesia!

The point is, even if it doesn’t “work” MAKE BELIEVE IT DID and grab any little tiny part of it that worked and then double that effect. And double that……

Remember, be THE HYPNOTIST!

Happy Trancing!

Being The Hypnotist…. The Magical 10 Minute Confidence Maker

One of the most important things you want to have as a hypnotist is the attitude that you are The Hypnotist. That you can hypnotize anyone anywhere at anytime. I once heard someone tell a hypnotist “I am not easy to hypnotize”. The immediate answer was a laugh and “EVERYONE is easy to hypnotize”. You have to have an attitude that you have done this a million times before, there is no question it will work, and there is no possibility of failure.

Once you are The Hypnotist everything you do is exponentially more powerful.

But hey! How are you supposed to feel like The Hypnotist if you have never hypnotized before?

The short answer is…. fake it till you make it. But that can be a bit hard when your insides feel like mushed jelly and you are scared to death.

So here is a powerful method that I used back when I was a beginner and trying to get that magical attitude.

Take a deep breath and relax, let yourself relax completely.

Then close your eyes and picture yourself doing something that you are totally confident about. I used a very simple example, that when I drive to work every day I know where my office is. If someone asked me “you sure?” I would look at him like he was crazy and go “hell yeah”.

I KNOW I will find my office. I’m 1000% certain. A visitor wouldn’t be so certain that they know where to get off the highway and will be able to turn at the right  place. I do know. Clear. Sure. Certain. Confident. 1 Million Percent. Think of an example that works for you. I’m SURE you have one.

Then notice how it looks, sounds, feels, and what happens to your body when you imaging those thoughts and feelings. By me it happened to be a low steady powerful sound, a feeling of thick honey spreading in my lower chest, and a narrowing of my vision until I had the thing in sight like a laser beam. I also leaned an tiny bit forward and expelled our air through my nose. Hey, that’s how confidence feels and exists for me. Everyone has their own exact personalized version.

OK, now that you have that, squeeze your fist and see everything get cranked up a notch. So I squeezed my fist, and made the sound more powerful, deeper, felt the honey get thicker, bigger, expelled air more forcefully….. I cranked everything up. The harder I squeezed, the more I cranked it up. Harder and harder, more and more confident. Within a minute I was squeezing like hell and feeling that the most confident I’ve ever felt. Then I let go and let the confidence linger in me. I imagined that I had just filled myself up with confidence, and that even after I stopped pouring it in it was still there. And I squeezed again, and again, and again. Bam Bam BAM.

Now every time I squeeze like hell I get an absurd boost of confidence. It’s automatic.

Then I saw myself going over to do hypnosis. I felt high, flaky, and shaky. The opposite of confidence. I change the picture to look like the confident one. Low, strong, deep, honey….. and I squeezed and let the confidence grow and spread.

Rinse and repeat.


The whole thing took 10 minutes total. Yep that’s all it was. 🙂

Good luck, try it NOW, and drop us a comment when you are done to tell us how it went!